At Boutique Group, we promote Saudi Arabian heritage and culture, and preserve historic and cultural properties. We define and deliver a unique ultra-luxury Saudi experience through presenting our heritage in contemporary elegance, contributing in local economy and enhancing the Kingdom’s position as a leading cultural tourism destination.
The Sports Boulevard project is the longest linear park in the world and one of the largest urban development projects in Riyadh. The project will encourage the citizens of Riyadh to follow a healthy lifestyle, exercising and participating in different sports, particularly, walking, cycling and horse riding. The project extends for more than 135 KM on Prince Mohammed bin Salman bin Abdulaziz Road connecting Wadi Hanifah in the West with Wadi Al Sulai in the East. The project includes 4.4 million square meters of greenery and open spaces, up to 50 multidisciplinary sports facilities, and unique districts and investment zones, totaling an area that exceeds 2.3 million square meters.